Search engine optimization (SEO) is the practice of creating a website in a manner that allows it to be properly read and indexed by search engines. This includes on-page content, optimizing meta data, writing keyword-rich Title elements, removal of Frames or Flash content and developing an internal linking strategy.
On-page SEO – Foundational SEO. Pricing based on size of site.
Starting at $750 min.
- Researching keywords and phrases to select appropriate, relevant search terms.
- Editing and/or optimization of text for various HTML tags, meta data, page titles and page text as necessary.
- Analysis and recommendations on website structure, navigation, code, internal linking, etc. for optimum search engine crawling.
Off-page SEO – Ongoing SEO. Once a site’s been optimized for search engine robots, there’s not much more you can do with a Web page (contrary to what other search marketing agencies tell you.)
Ongoing SEO costs result from two primary activities: refining your keyword selection and online publicity aka link building.
The goal is to increase your website’s visibility through natural search or “organic” results with your website appearing in a Top 10 position on the search engine results page (SERPs). With the explosion of social media, real time search and personalized search, the complexity of gaining search visibility has grown exponentially.
As Web Marketing Consultants and SEO practitioners, we craft a custom Web marketing plan once the foundational SEO is in place.
Make no mistake: SEO drives every marketing decision, so getting the research right at the very beginning is critical to your long-term online marketing success.
Ready to get started? Just fill out our form or pick up the phone and call us today!